TradeRadar connects fragmented distributor, retailer, broker, finance, and syndicated data—no matter the format—and transforms it into a single, harmonized view of trade spend and profitability. Instantly see performance by SKU, store and promotion. Identify underperforming programs, uncover leakage and double down where ROI is strongest. No rip-and-replace required—just clean, decision-grade insight layered onto your existing systems.